14 Ways Machine Learning Can Boost Your Marketing
In the digital age, marketers can’t win without mastering data, analytics, and automation.
Fortunately, machine learning (ML) can already improve marketer performance on common tasks like:
- customer segmentation
- generating branded collateral
- extracting and classifying relevant content
- customer communicati
- overall productivity and output.
A Brief Introduction to Wikidata
Learn how to query data from Wikipedia.
YouTube and Facebook Are Losing Creators to Blockchain-Powered Rivals
Some say privacy concerns, censorship, and a coming ban on cryptocurrency ads are driving them away from the big names.
The Book List: What books did Barack Obama read during his last summer as president?
One of the annual traditions of Barack Obama’s presidency was the announcement of his annual summer holiday reading list.
Big Banks Find a Back Door to Finance Subprime Loans
Despite tough new regulations aimed at lowering risk for banks, Wall Street continues to find a way to finance subprime loans.
Instead of direct lending, big institutions like Wells Fargo and Citigroup loan money to nonbank institutions — shadow banks — who then deal with higher-risk clients.